Art brings out emotions, imagination, and creativity in an individual. It gives a student a sense of expression and provides self-confidence to stand up in front of an audience. It is often said that to be a good artist, one needs dedication, hard work, and motivation. But these aren’t the only things needed for success. […]
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Brand consistency is one of the most important elements in developing a brand. It should be reflected in every aspect of your business, from the products you offer, to the colours you use, to how your employees behave. When it comes to marketing, brand consistency is the key to establishing a strong brand identity. By
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Brand activation is a relatively new and specialised form of marketing, but it has proven to be an effective and powerful method of connecting with your target audience. Brand activation refers to the strategy of increasing brand awareness by means of advertising and promotional tools, including personal appearances by the brand’s designer. It generally targets
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Brand consciousness is an important idea to understand if you want to build a strong brand. It’s one of the most talked about topics in the digital world. Brand consciousness is about making the customer feel that their experiences are meaningful, relevant and connected to the brand values and expectations. When you are brand conscious,
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